With a commitment to reducing CO₂ emissions among residents, the European Union has introduced a CO₂ tax to incentivize consumers to transition to environmentally friendly alternatives and stabilize carbon dioxide emissions.
Aligned with its vision of creating a better future for customers, E.ON, the energy company, has strategically prioritized the expansion of its ‘Customer solutions’ sector, focusing on climate-friendly solutions, including heating systems.
As part of our analysis, we will evaluate the effectiveness of the European CO₂ tax as a tool to encourage consumers to adopt more sustainable heating solutions. Our goal is to assess whether this policy adequately guides consumers towards eco-friendly heating alternatives within the context of E.ON’s growth strategy.